Build a Lean, Profitable DTC Brand That Can Scale Past 8 Figures
We work directly with proven operators and founders to help you scale with clarity, structure, and speed. Delivering custom strategies and execution plans built for your brand’s growth stage.
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We got into E-Commerce at 20 and made serious money early on, but in 2022, we lost it all. That loss taught us everything. We came back stronger, shifted our focus to branding, and became millionaires within the first few months.
Today, we’re doing $100M annually, mastering direct response, system automation, and scaling across 10+ channels. In 2025, we launched JANDO, a high-impact growth and consulting platform. Since then, we’ve built a portfolio of brands delivering massive results across multiple niches. All powered by a network of committed operators and founders.
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About JayJay & Ole
We’re two founders from the Netherlands who went all-in on ecom. We started like most, testing products and figuring shit out with white-label stores and minimum branding. But two years ago, we made the switch to DTC branding.
Since then, we’ve scaled our brand to over $160M in revenue, fully bootstrapped. No investors, just systems, clarity, and relentless execution.
We have unlocked endless scalability by a global approach and mastering direct-response marketing.
Personalised Consulting & Roadmaps by Us
We go far beyond generic playbooks. We create fully tailored growth roadmaps for your brand, using the same methods we’ve applied to scale our own brands past $160M in revenue. From media buying and high-performing creative systems to retention strategy, marketplace expansion, finance and operational clarity, and much more, every lever is mapped and optimised for your specific stage and goals.
This is hands-on, personalised consulting with direct Slack communication so you get real-time feedback, clarity, and solutions, building the structure, focus, and momentum needed for consistent scale.
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Level Up Every Aspect of Your Brand
You'll have access to a mentor who's a subject matter expert in:
1:1 Founder Consulting & Personalised Roadmapping
Work directly with us to create a growth plan built for your brand — not a generic playbook. You’ll get hands-on consulting, tailored strategies, and clear execution steps designed around your niche, resources, and goals.
Every session is focused on clarity, structure, and scaling with precision, with direct Slack communication so you get feedback and solutions in real time.
For select high-potential brands, we also offer capital alongside our consulting, creating both the strategy and resources you need to scale.
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We've Helped Hundreds of Brands Like Yours and Want You to be Our Next Success Story
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"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
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"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
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"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
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"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
.png)
"We went from messy and unprofitable to a lean DTC machine. Now we're scaling past 8 figures — thanks to Amazon"
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